SMART goals are all fine and good, but it you want to be serious about leading high performance groups in 2021, it’s time to focus on a BETTER level of measurement. BETTER is defined as the process of improving or becoming more effective. BETTER works because it is oriented on continually surpassing previous goals. BETTER teams result in increased trust amongst co-workers leading to higher rates of interaction and collaboration because everyone is working in sync to diminish
2020 was unprecedented. While there were a few companies which lined their pockets with mountains of coin, most ran into brick walls, and some were crushed by challenges from all sides. Why? Because Zombies are real... To thrive early on, some companies adopted Zombie mentality, feeding off prior year successes while ignoring the onslaught of technology and innovation happening around them. The problem is Zombies feed by infecting everything around them. It is not the way to